When one of Quebec’s most iconic QSR brands needed to grow beyond saturated urban areas, they partnered with Expandify to streamline their franchise system and unlock new suburban territory.
Quick-Service Restaurant
Drive franchise growth outside of major urban cores and build a scalable system to consistently attract qualified leads in suburban and outer-market areas.
Drive franchise growth outside of major urban cores and build a scalable system to consistently attract qualified leads in suburban and outer-market areas.
Franchisee Signed in Quebec in Under 90 Days
Industry: Quick-Service Restaurant | Expansion: Suburban Quebec City
When one of Quebec’s most iconic QSR brands needed to grow beyond saturated urban areas, they partnered with Expandify to streamline their franchise system and unlock new suburban territory.
Drive franchise growth outside of major urban cores and build a scalable system to consistently attract qualified leads in suburban and outer-market areas.
La Belle Province — an iconic Quebec restaurant brand with 125+ locations — had already saturated most prime metro markets. But without a digital lead generation system in place, growth had stalled in the surrounding suburban areas. Traditional outreach wasn’t delivering traction in smaller, fast-growing markets just outside Quebec’s urban centers.
Expandify launched a Meta-powered franchise campaign targeting the suburbs of Quebec City. Alongside generating investor-ready leads, we fully built and automated their franchise lead generation system — including ad funnels, CRM integration, and automated follow-up workflows to streamline conversions and set the brand up for long-term scale.
Today, we remain partners, continuing to drive franchise growth across new regions of Quebec.
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